Content generation and marketing is one of the rising trends in the digital world. Content is selling like hot cakes in today’s marketing world. Extraordinary yet easily understandable content is a must for high google rank. Content writing is better termed as copywriting in the digital sector. It is nothing but writing of articles or any other text with a purpose to attract the attention of search engines and to get your website ranked as high as possible in their search results.

Creating well drafted content is not only important for seo purpose, but also the reader is the king here. Until and unless your article or any matter is acceptable and read by viewers, it holds no purpose to post and then market it. As we say, writing is an art, and not everybody is made for it. But if you have a minute knack of writing, you can think of being a copywriter. Every amateur needs training and time to flourish as an expert and so does a copywriter.

You can learn seo copywriting and be in one of the most respected field of marketing. Learn some seo copywriting secrets here:

Starting with the Title

Keep the title catchy but simple at the same time. Using fancy words and phrases may look good, but it will not fetch any viewership and ultimately rank for this is the most important part of the article. As soon as the viewer reads the title, he should be provoked to read the complete material. So, keep a good balance between using keywords in titles and making it look appealing and almost perfect.

Give the purpose of writing in the first few sentences

After studying human habits of reading material online, it is said that the start and the end of the article has to be good and interesting. The user just scans the in between substance to get a rough idea of what and how the content is. Their impression about your content is set in the very first few sentences of your article, after which they decide whether to read further or jump to another site. So use the keywords in the start and end properly and just place it relevantly in the middle of the text.

Don’t have too many inbound links

Google may find it illogical and spammy if you have too many inbound links and almost none outgoing. So give links to other blogs and sites similar to yours and make sure they are well recognized.

Don’t stuff your written material with keywords

Do not over do with the keywords in your article. Google may even penalize you for using same words again and again. And also, the readers get bored reading the repeated words provoking them to leave the site. So keep your target to 2-3times for using the keywords in your article

Read other sites as well

A knowledgeable copywriter is the one who knows the trends and happening of the industry he is working as. The more you read, the better you get with words and faster is your pace of writing.

The bottom line is, the sole aim of good seo copywriting is to create content which is appealing for both, the users and search engines. With lot of experimentation, practice and experience, perfection is not too far.

You can aways get Free help for your SEO practices here:

1. SEO Planning Template

2. Content Creation for Search Engines