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5 steps to better PR for your business
PR can be a powerful promotional medium for businesses if used correctly. However for most organizations hiring a PR agency is down in the totem pole of marketing spends because many organizations believe that the role of PR is largely restricted to corporate PR where reputation management is key to ensuring that negative news is handled appropriately in the press while positive news is amplified.
A classic Read More
Is Facebook marketing bad for businesses?
I recently came across an interesting post titled Facebook pages are bad for small businesses. In it, the author recounts his experience . Read More
Essential guide to successful trade show participation
For every business, big or small, participating in trade shows is an effective way to engage and sell your products to prospective buyers. It provides a unique un-matched marketing route to meeting new buyers, . Read More
Recent Articles
10 B2B Marketplace pegs to hang your global business on
Every entrepreneur has a secret wish, a wish he mostly keeps within himself for fear of being ridiculed or laughed at by his peers. That’s the wish that he could become a . Read More
10 Bootstrapping tips for entrepreneurs
If wishes were horses, beggars would fly.This sums up the combined wishes of all entrepreneurs when it comes to marketing. Everyone would like to have more, only some manage to find the money . Read More
